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Vice
is a new, heavy, glossy, trendy mag from the states. Except it's free.
They've franchised out all their New York cool to some advertisers in
auckland and other than having to get the ink on the paper I'd say it
was all working out. It's edgy it's cool. It's better than anything we
could come up with ourselves here in New Zealand so we may as well just
give up and die.
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